NEWS
Verve Plans to Take Another Bite of the Advertising Market
The experiential agency Verve has launched a new “culture-first” full-service agency called BITEMARK.
“Brands need more than just good advertising, they need advertising that makes...
Bay Broadcasting Boosts Market Share With Acquisition of Galway Bay FM
Bay Broadcasting, which owns independent radio stations including Radio Nova, Ireland’s Classic Hits Radio and Sunshine 106.8, has acquired Galway Bay FM for an...
Think Differently Plans to Give Graduates & Employers a Better Experience to Internship
Think Differently Recruitment, the business founded by Viv Maher, has launched a new Graduate Placement Programme designed to help media, marketing and communication teams...
Out Look: 7UP Zero Sugar adds a Splash of Pink
7UP is a household staple, so when it shows up looking entirely different it disrupts
SuperValu Highlights Real Differences in New Campaign from Boys+Girls
The Musgrave-owned SuperValu has rolled out a major new brand campaign highlighting “the expertise, quality and care” that have made the retailer a trusted...
Keith Lawler Sets Up New Business to Focus on Sonic Branding
Keith Lawler, the former creative director of Folk VML has left the agency to set up a new business that specialises in sonic branding.
An...
Tesco and dunnhumby Achieve Media First with Store-Wrap for Guinness 0.0
Tesco has achieved a retail media first in Ireland with a complete store-wrap at its St. James’s Gate Express store. The store-wrap, which was...
You Can’t Argue with New Tesco Campaign from BBH Dublin
BBH Dublin has created a new playful campaign for Tesco Ireland that aims to bring new life to the retailer’s value proposition by shifting...
Bloom Kicks Off Barbecue Season with New Campaign for Bundys
According to the agency, “The campaign makes a confident, tongue-in-cheek statement: Bundys is the OG bun - iconic since day one. Taking a show...
Cautious Optimism Prevails in Adland According to IAPI Pathfinder Survey
Some 66% of IAPI members have reported “stable or growing” revenues this year according to the inaugural IAPI Pathfinder Pulse Survey which will now...
The Public House Gives Irish Cyclists a New Identity
The Public House have collaborated with the advocacy group, Irish Cycling Campaign (ICC), to completely rebrand the organisation and create something that represents its...
Tourism Ireland Rolls Out Global Campaign to Woo Overseas Holidaymakers
With many leading figures within Ireland's hospitality industry expressing concern about recent CSO figures pointing towards a decline in overseas visitors in the first...
IAPI Announces Full Speaker Line-up for Upcoming Accessibility Event
IAPI has finalised details of its speaker line-up for next week’s event (June 11th) called Beyond Compliance: Creating a Culture of Inclusion.
According to IAPI...
WPP Media Ireland Confirms Rebrand With New Leadership Team
Following the recent announcement that WPP has rebranded its media arm as WPP Media, the Irish business of the global media giant has followed...
Academic and Broadcaster Alex Gibson Celebrates 25 Years of The Persuaders
A little bit of broadcasting history was made this week when the popular weekly radio show The Persuaders marked its 25th anniversary.
Hosted by Alex...
LATEST APPOINTMENTS
ACCOUNT WINS
Aer Lingus Creative Account Goes to Uncommon
The London-based Uncommon Creative Studio has picked up the global creative account for Aer Lingus following a pitch process that involved a number of...
